DataSpan and J.L. Darling Each Choose Exact eCommerce to Increase Company Profits, Customer Satisfaction and Retention

MIDDLETON, Mass.--(BUSINESS WIRE)-- Exact, a leading provider of business software solutions to small- and medium-sized manufacturing and distribution companies, today announced that DataSpan and J.L. Darling have chosen the Exact eCommerce solution to advance their online businesses by seamlessly integrating with their Macola ERP systems.

DataSpan – Increasing Customer Satisfaction and Retention

For DataSpan, the adoption of the right eCommerce solution was critical to driving a fundamental company change to focus on attracting and keeping customers and further penetrate the Fortune 1000 market, and away from time-consuming issues like system maintenance.

“Our prior cart platform had numerous integration and synchronization issues, which caused us to spend far too much time on correction, some of which were also customer facing and restricted us from customer retention and growth,” said Don Wilcox, Director of eCommerce, DataSpan.

DataSpan focused on acquiring a solution that would easily integrate with its Exact Macola ERP solution—and offer the ability to seamlessly manage order status, order history, customer items, pricing calculation methodologies, custom price plans, tracking, automatic synchronizations and products .

“One of the immediate and most gratifying outcomes of our Exact eCommerce implementation is the fact that existing customer satisfaction has increased,” said Wilcox. “Our most active customers, who were transitioned from the prior system to Exact eCommerce are far happier, and this satisfaction can be measured in revenue. In just one month since the transfer, the company increased its revenue to more than $208,000 as compared to an average of $67,000 per month in the prior six months.”

J.L. Darling – Driving Growth and Expansion

J.L. Darling’s decision to adopt Exact eCommerce was driven by customer demands for a Web site that offered easy navigation, visually-pleasing product images and a streamlined checkout process. The limitations in their former eCommerce platform held them back from company growth opportunities.

“Our implementation has been ongoing for some time now and has been very positive. We have had our difficulties at times but have been successful in overcoming our shared obstacles,” said Susan Heye, Controller, J.L. Darling. “We are each dedicated to our project and look forward to a tip top, highly successful Web site launch and ongoing business relationship.”

Designed for Macola project managers, customer service and IT administrators, Exact eCommerce cuts the cost and streamlines the design, integration and management of online orders and Web stores. Exact eCommerce makes it easy to automatically upload and download order, customer and inventory status data from multiple Web sites and online order forms, to and from Macola accounting and inventory tables.

Exact. And it all comes together.

Exact has been serving entrepreneurs with information technology since 1984. Growing from a student start-up to a global solution provider, today over 1,800 employees worldwide keep our entrepreneurial spirit alive. Every day our solutions help over 100,000 local and international companies run their business. Exact has been listed on the NYSE Euronext Amsterdam since June 1999. The company’s revenue in 2010 amounted to € 228.2 million.

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