Date Posted: 5/30/2001
Blue Link Launches Comprehensive Channel Program Targeted at the Accounting Industry
May 5, 2001 -- Blue Link Associates Limited of Concord, Ontario ("Blue Link") has launched a comprehensive new Channel Program that is aimed at creating a meaningful link with a broad range of prospective partners that are in a position to influence decision making in the purchase of business and accounting software. This program also reflects a commitment by Blue Link to expanding their involvement in the channel and to provide their Partners with the resources they require in order to be successful.
Grant Waldman, Blue Link's new Channel Manager says, "It is the vision of Blue Link's Channel Program to empower channel members through ongoing, consistent and reciprocal communication. Continual training, marketing materials, and support will be the cornerstones of our commitment".
Mark Canes, Blue Link's President, declared, "Blue Link's overall corporate mission is to deliver solid, innovative, and comprehensive solutions to our clients that are both flexible and robust to support their future growth and changing business requirements. We will help our Partners to fulfill this mission across Canada". "Furthermore", says Canes, "in order for Blue Link to be a leader in the marketplace, we need to exceed our customer's expectations. At Blue Link, we are looking for Partners that are committed to fulfilling this credo".
Blue Link's pre-requisites for Channel members remain strict, however, specific Partner levels will enable smaller organizations, such as consulting and accounting firms to become active members of this exclusive team of Partners. This will ensure that client needs are maximized, and that the correct level of service and support are provided throughout the Channel Partner network. New Channel Partners will also be provided resources to develop a list of leads that they can nurture.
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